
When it comes to selling products through an e-commerce, photographs play a fundamental role. The quality of the images is essential to attract the attention of customers and create a good impression on them. This is why it is important to invest in professional photographs for all the items for sale.
The importance of having professional photos for items for sale in an e-commerce
1. Quality Images: Professional photography ensures quality images. The photos are clear, well-lit and well-defined. This helps create a positive impression on customers and increases the chances of sales.
2. Increased Value: Professional photography gives a sense of quality and professionalism to the product. This can increase the perceived value of the product and help it sell at higher prices.
3. Increased visibility: Professional photographs help make your products more visible and increase your chances of being noticed by customers.
Rely on a professional or do it yourself? The choice is not simple and depends on some factors.
Cost: Hiring a professional can be more expensive than taking photos yourself. You will have to consider the costs of equipment, personnel and time. Also, if the e-commerce has a continuous turnover of items, as in the case of a clothing store, the professional will have to return to the store frequently to photograph the new collections, which is not always possible.
Time: Taking photos yourself can be time consuming. If you are short on time, it may be more cost effective to hire a professional.
Quality: A professional can guarantee a higher quality of photography than taking pictures independently.
Professional photography is essential for a successful e-commerce. The quality of the images certainly has a significant impact on the perception of customers and the possibility of selling.
When deciding whether to hire a professional or take photos yourself, it is important to consider costs, time and the quality you want to achieve.
In most cases, Pizero recommends relying on a professional if the store has a physical point of sale that you want to enhance. In the case of a shop with continuous replacement of items, to contain costs and for convenience, we recommend equipping yourself with minimal equipment and taking the photos yourself. Let's see how!
The best apps to remove the background from photos
Taking professional photos for e-commerce has never been easier than with smartphone photo editing applications. These apps allow you to crop objects and obtain a final result that can compete with that created by a professional. In this article, we will examine the best apps for cropping objects and obtaining professional photos even if taken with a smartphone.
There are many apps that allow you to cut out objects and remove the background from photos. Most photo editing apps allow you to do this quickly and effectively. Some of the best apps to remove the background from photos are: Adobe Photoshop Express, photoroom, TouchRetouch, Background Eraser, PhotoScissors and Photo Cutter. These apps offer the ability to isolate objects on a white, transparent or any other background, and include advanced features such as automatic object selection, the ability to adjust brightness and contrast, adding filters and much more.
How to take perfect DIY photos for e-commerce
To get great photos to use for e-commerce, it is important to make sure that your photos are clear, sharp, and well-framed. It is also important to use good lighting and a neutral background. If you are taking photos with a smartphone, it is advisable to use a tripod to ensure that the photo is well-framed. You should also make sure that you have a good internet connection to load your photos quickly.
Smartphone Photo Editing: The Best Free Apps
There are many free apps that allow you to edit smartphone photos easily and efficiently by adjusting aspects such as exposure, saturation and colors to best enhance the products.
One of the best free apps for smartphone photo editing is Snapseed. This app offers a variety of tools for editing photos, including the ability to adjust brightness, contrast, saturation, exposure, sharpness, and more.
Another free app for smartphone photo editing is Adobe Photoshop Fix. This app lets you edit photos with tools like crop, blur, fill, gradient, and color adjustment. The app also lets you add text and filters to your photos. This is a very popular app, but it has mixed reviews. However, Adobe generally makes great apps, so it is definitely worth considering.
For a truly impeccable result, a professional is irreplaceable
If you want to get a truly flawless final result, it is better to rely on a professional. A professional will be able to create higher quality photos than those created with a smartphone photo editing app. In addition, a professional will be able to manage the light, the framing and other aspects of photography more accurately. If you have an e-commerce with a limited catalog of products and there is no frequent turnover, it is certainly an investment worth making.
As regards the technical part of creating e-commerce, whether it is a shop you are about to open or an existing shop you want to grow, the advice is obviously to rely on Pizer!